Work

A selection of projects I have worked on.

Corporate and business planning

Business strategy and planning

Long-term strategy, business plans, KPI design, and budget tracking

Business revenue and models

P&L management, revenue model design, and profitability improvement

Business portfolio

Evaluating businesses, investment priorities, and resource allocation

Cross-functional management

Coordinating teams, designing workflows, and improving operations

Selected organizations

Booklista, Cookpad （TSE 2193 ↗）, Village Vanguard （Parent company: TSE 2769 ↗）, Local governments including Miyakojima City, Okinawa

Apps and web services

Monetization

cookpad storeTV

Turned user-submitted recipes into videos and deployed digital signage with centralized video management in supermarkets across all 47 prefectures, generating advertising revenue. Over 6,000 units installed.

prtimes.jp ↗

Growth at launch

YOMcoma

Contributors’ works received over 3 million views in roughly two months after the beta launch.

prtimes.jp ↗

Retention and engagement

UGC

Public-sector proposals

Responsibilities: Planning, sales, proposal writing, and delivery reports

Ministry of the Environment

  • Model projects using market mechanisms (2012–2013)

    Responsible for designing, planning, and delivering environmental conservation projects using tourism resources.

  • Selected as a subcontractor for new credit creation for carbon offsetting (2012–2013)

Miyakojima City, Okinawa

  • Study of a low-carbon model linking tourism industries (2013)
  • Study for a proposed ordinance to promote Eco Island Miyakojima (2013)
  • Development of the next Environmental Model City Action Plan (2013)

Assessed local environmental initiatives and energy use, then developed a five-year plan.

Product planning and manufacturing

Buying and merchandising

Planning and promotion

Planning and promotional support